Impact of reviews on consumer behavior

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In addition to online reviews, peer recommendations on online shopping pages or social media websites play a key role for online shoppers when they are researching future purchases. They focused on shopping motivations and found that the variety of products available and the perceived convenience of the buying online experience were significant motivating factors. This was different for offline shoppers, who were more motivated by time saving and recreational motives. Students are one of the people who pay attention to online shop and online shop become favorite place of student in shopping.

  • Daraz aims to make online shopping accessible to all parts of the country.
  • Some stores allow consumers to sign up for a permanent online account so that some or all of this information only needs to be entered once.
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  • In a conventional retail store, clerks are generally available to answer questions.

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Especially for shoppers who do not have debit cards or credit cards, Daraz provides a facility of online shopping with cash on delivery to your home. To enhance your online shopping experience, we encourage you to download Daraz app for Android & IOS and have a taste of personalized shopping experience based on your interest and shopping needs. You can also check Daraz online shoppingvideos on YouTube to have a clear idea. Online stores must describe products for sale with text, photos, and multimedia files, whereas in a physical retail store, the actual product and the manufacturer’s packaging will be available for direct inspection . Some online stores provide or link to supplemental product information, such as instructions, safety procedures, demonstrations, or manufacturer specifications. Some provide background information, advice, or how-to guides designed to help consumers decide which product to buy.

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Subsequently, risk and trust would also are two important factors affecting people’s’ behavior in digital environments. There are three factors may influence people to do the buying decision, firstly, people cannot examine whether the product satisfy their needs and wants before they receive it. Finally, customer may afraid that they cannot fully understand the language used in e-sales. Based on those factors customer perceive risk may as a significantly reason influence the online purchasing behaviour. † Monthly pricing is available when you select Apple Card Monthly Installments as payment type at checkout at Apple, and is subject to credit approval and credit limit.

This research was conducted at the Faculty of Economics and Business, Islamic University of Malang, located at Jl. This type of research data in the form of quantitative data, i.e. the data can be obtained through interviews, observations, discussions or observations . This research is a study conducted , and the source of the data used is primary data by spreading kusieoner linking to students in the Faculty of Economics and Business, Islamic University of Malang. The sample calculation in this study uses the maholtra formula which produces 110 respondents. The results of this study are the variables of Product Quality, Price and Promotion influence simultaneously or partially on Purchasing Decisions. Everyone is encouraged to shop with confidence at Daraz.com.bd as our strict buyer’s protection policies ensure no risks while shopping online.

Daraz being the trusted online shop in Bangladesh aims to provide a trouble-free shopping experience for the people of Bangladesh but is also providing ample opportunity for international online shopping from Bangladesh. Daraz aims to make online shopping accessible to all parts of the country. Shopping online in Myanmar just became more convenient with us for we bring you Shop gift cards. Shop MM remains your No°1 online marketplace for easy convenience and you get nothing but the best! Every now and again, Shop brings you amazing deals and events like Black Friday that launches you into a lifetime of bliss, where you can get awesome discounts on a wide range of products and services. Be a smart shopper by shopping our genuine products through our mobile phone app.

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A “checkout” process follows (continuing the physical-store analogy) in which payment and delivery information is collected, if necessary. Some stores allow consumers to sign up for a permanent online account so that some or all of this information only needs to be entered once. The consumer often receives an e-mail confirmation once the transaction is complete.

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